THE BRIEF


Getaway with American Tourister 2026

Travel today is driven by impulse, not planning. The campaign comes to life through a curated Food Map experience across Singapore, inviting participants to explore a trail of partner eateries representing diverse cuisines. In collaboration with food partners: Cowpresso Coffee, Two Men Bagel House, Chimichanga, Dumpling Darlings and Birds of Paradise.


CREATIVE DIRECTION, VISUAL STORYTELLING, CREATIVE TEAM COLLABORATION,

CLIENT MANAGEMENT, PRODUCTION PLANNING, BUDGETING & SCHEDULING

FEATURED:

SOUTHEAST ASIA APAC

> ALL DIGITAL PLATFORMS, SOCIAL MEDIA

> IN-STORES & MALL PRINTED COLLATERALS


OUTPUT